Media Planning
Media planning

When a client hires our media planning services, they know that we will not be providing a mere hoarding list with costs. At the bottom of which lies a complete understanding of advertising and media objectives and thereby setting the outdoor objective. Its the knowledge on who and how will we reach the message, and a clear idea on which geographies, locations and media vehicles would help achieve the desired results. It doesn't end with that. We generate multiple potential plans which are combinations of various scheduling, media assembles and balance of Reach and Frequency.

Our job as a media specialist is to ensure that our client's precious money is not wasted. We achieve that by evaluating the media plan before it gets executed, and also after its up and running. To set the process it has taken years of effort and massive investments in research and developing and buying tools.
SOA (a division of Raja advertising), will ensure that the timeliness and quality will never be taken for granted. Technical teams and also a chain of quality printers, fabricators and installers, ably back the team. Our execution team is an important cog in the wheel. Their zeal and energy helps us in delivering on-time and quality execution, no matter the scale and depth of the campaign.
To overcome the uncertainty, which is a dreaded in this industry, we have a wide on-ground force that conducts regular checks on installations on quality and maintenance. We also monitoring services across  towns in Odisha, for the client to get unbiased and true on ground reports.
Events and activation

In Experiential Marketing, agencies cannot just work with a client or on a project; they need to collaborate to bring out the best from all stakeholders. Ours is a deliberate and strategic approach designed to create the very best communications campaigns. Our well-rounded team manages this with in-depth knowledge in conceptualization, design, production and operations. In a short span we have started working with big ticket clients like Dalmia Cement, Konark Cement, Vodafone, Reliance Jio, Vivo, Oppo, Airtel, Khimji Jwellery , Havells & many more.

It's not just about our own team but the collaboration with our service providers and associates, that gives our clients the comfort and their prospective customers the delightfully pleasant experience with the brand.
Signage & Retail

The Boards containing any text, symbols that gives idea of the Business & Message are generally known as Sign Boards and is the oldest medium of marketing, advertising and visual communication invented by mankind.

Sign boards are a language in itself understood across regions, a catchy sign board has a better visual impact and longer memory recall and plays very important role in achieving business.

What we Do ?
Event Management .



Signage & Retail

What we do ?


Quick Contact Info...

( A Div. Of Raja Advertising )
Station Road, Near Durga Mandap,
Balasore-756001 (Odisha). India.
Mob : 9776831255, 9861487215
eMail ID :
Website :
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